Short Story

Himanshu met a creator struggling to monetize despite a growing audience. Seeing the gap, he built Echio—an AI-driven platform that connects influencers with brands for seamless, profitable collaborations. Today, 30,000+ influencers monetize faster, and brands launch ROI-driven campaigns in 24 hours. Expanding across India, Dubai, and beyond, Echio is transforming the $17.2B influencer marketing industry.

Noida, India

ECHIO – The Future of Influencer Monetization

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Story

Bridging the Gap Between Brands & Influencers for Scalable Growth

Problem

  • Influencer monetization is broken – 95% of influencers struggle to generate sustainable income despite a booming $17.2B influencer marketing industry.
  • Brands face inefficiencies – Small and medium-sized companies lack streamlined access to credible influencers and measurable ROI-driven campaigns.
  • Trust deficit – Fragmented influencer marketing landscape leads to lack of transparency, high CAC, and non-standardized campaign execution.

Our Solution: Echio – The All-in-One Influencer Growth Platform

  • Monetization-first model designed to empower influencers with AI-driven brand matching, direct collaborations, and fast payments.
  • Marketplace with built-in campaign analytics – Run, track, and optimize influencer campaigns in under 24 hours.
  • Exclusive influencer community – Creating an ecosystem where influencers, brands, and agencies collaborate seamlessly.

Traction & Market Opportunity

  • $12.32B annual influencer marketing spend in India, $141.92B globally.
  • 30,000+ influencers onboarded through partnerships.
  • INR 27.5 Lakhs+ revenue generated from brand collaborations.
  • Scalable global expansion roadmap: India → Dubai → US → Europe.

Revenue Model

  • Commission-based earnings – 94% of total revenue comes from successful influencer-brand deals.
  • Ad revenue from brands targeting influencer communities.
  • Premium analytics & campaign optimization tools for agencies.

Competitive Edge & Differentiation

  • Strong influencer network – Exclusive creator partnerships, past campaign data, and verified insights give us a unique edge.
  • AI-driven influencer-brand matchmaking – Reduces manual effort, lowers CAC, and enhances campaign ROI.
  • Regulatory compliance-ready – ASCI, SEBI, and CCPA-aligned influencer marketing practices.

Fundraising & Growth Plan

  • Raising INR 2CR Seed Round to accelerate product development, influencer acquisition, and strategic partnerships.
  • Pre-Series A in 2027, targeting INR 100M+ annual revenue with 500K+ influencers onboarded.
  • Exit potential – Positioned for strategic acquisition by leading ad-tech, social commerce, or influencer marketing platforms.

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